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Detail Job Description

Assistant Manager Marketing

Sector > FMCG Shortlisted job

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job summary

JD0000000247

1

20-05-2020

20-07-2020


25 - 45

Both

Sri Lanka

Full-time

Marketing / Branding (Asst Manager / Manager)

3-5 Years

Salary LKR  75,000 - 85,000

About the Company

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Job Description :

  • Responsible for managing marketing, advertising and promotional staff and activities at a company or organization. Takes steps to measure, enhance, and enrich the position and image of a company through various goals and objectives.

Job Responsibilities :

  • Plan marketing and branding objectives.
  • Expand product solutions and offerings.
  • Prepare marketing strategies alongside other company executives and staff.
  • Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback.
  • Prepare and adhere to budgets.
  • Oversee creation and delivery of press releases, advertisements, and other marketing materials.
  • Design print ads and publications.
  • Ensure brand messages are consistent.
  • Gather and analyze customer insight.
  • Nurture and enrich all external perceptions of the company and growth of market share.
  • Engage consumers on social media.
  • Deepen relationships with all media to ensure the most effective messaging and positioning of the organization.
  • Lead all areas of content generation and production across all media platforms.
  • Take calculated risks based on data-driven analytics.
  • Drive overall CRM and direct marketing.
  • Engage other organizations within the community.
  • Collaborate with sales and sourcing to develop strategic partnership activities and implement the execution framework and strategic plan on identified opportunities.
  • Develop and lead a marketing team that will develop and execute new concepts, business models, channels and partners to position business as innovator and leader.

Qualifications :

  • Degree or similar Qualification in Marketing or Business development
  • Full qualification in CIM / SLIM would be added advantage 

Pre-requisites :

  • Experience: 5 years of Experience at least 2 years in similar capacity with proven track record. Preferred experience from a FMCG or Service related back.
  • Knowledge: Knowledge of the industry, market and local area.

Other benefit :

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